The project

Customer – Heinz

Reference – 3 shelf Soup shipper

Produced – 350 flatpack displays

Retailer – Tesco

The Brief

Heinz wanted a flat-packed display created to replicate a stack of vegetable crates to house 1 SRP(shelf-ready packaging) of Heinz tomato soup on each shelf. Each SRP weighs 10.95kg, so the display needed to be robust but easy to assemble.

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